Fri Nov 08 18:44:10 UTC 2024: ## SMC Global Enters Cricket Arena with South Africa Tour Sponsorship

**New Delhi:** Financial services firm SMC Global is making its foray into the world of cricket by sponsoring India’s upcoming tour of South Africa, a four-match T20I series commencing on November 8th. This partnership aims to reach a vast cricket audience, promoting financial awareness and empowerment, especially amongst young Indians.

“Cricket has a proven track record of boosting brand awareness, and we are looking to tap into the large fan base,” said Ajay Garg, Director & CEO of SMC Global Securities Ltd. “We are excited to inspire a generation of financially savvy cricket fans.”

SMC Global recently launched their new mobile trading app, SMC ACE 2.0, offering users a streamlined and robust trading experience.

“Cricket holds a special place in India, and its immense reach provides us with a unique opportunity to empower millions with financial knowledge and tools,” added Vineet Goyal, Vice President of Branding & Corp Comm at SMC Global Securities Ltd.

The series will be a nail-biter as the reigning ICC men’s T20I champions, led by Surya Kumar Yadav, face off against South Africa. The matches will be broadcast on Jio Cinema and the Viacom 18 Network.

**About SMC Global:**

Founded in 1990, SMC Global offers a comprehensive range of financial services, including brokerage, investment banking, and wealth management. They have a strong national presence across India, servicing over 2 million customers with 2500+ offices and a team of 4200 employees.

**To stay updated on the latest news, updates and special offers from SMC Global, join their subscribers list at [link to subscription page].**

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