Tue Sep 10 13:22:00 UTC 2024: ## Quartz Takes Center Stage as Countertop Market Booms

**Pune, India, Sept. 10, 2024 (GLOBE NEWSWIRE)** – The global countertop market is experiencing a surge, projected to reach a value of USD 233.2 billion by 2032, according to a new report by SNS Insider. This growth is being fueled by the rising popularity of quartz, a durable and versatile material ideal for both residential and commercial applications.

Quartz countertops are becoming the material of choice due to their non-porous nature, high resistance to stains and scratches, and low maintenance requirements. This has made them particularly popular in kitchens and laboratories, where durability and hygiene are paramount.

The trend of urbanization and the growth of the restaurant industry are further driving demand for high-quality engineered stones like quartz. As material science advances, new applications for quartz are emerging, further expanding the market.

**Granite Continues to Lead, Kitchen and Residential Spaces Drive Demand:**

While quartz is rapidly gaining popularity, granite still holds the largest share of the countertop market, accounting for 29.15% in 2023. Granite’s durability, strength, cost-effectiveness, and wide range of colors and textures make it a popular choice for kitchen countertops, especially in areas with high foot traffic.

The kitchen segment currently dominates the countertop market, with a share exceeding 64.18%, driven by the growing demand for well-equipped kitchens in both new and remodeled homes. The residential sector is also a major contributor, driven by the increasing desire for modern kitchens and bathrooms in single-family homes.

**Asia-Pacific Leads, North America Poised for Growth:**

The Asia-Pacific region currently holds the largest share of the countertop market, driven by rising disposable incomes, urbanization, and increased construction activity. North America is expected to witness significant growth in the coming years, fueled by the popularity of home renovations and the increasing demand for quartz and granite countertops.

**Industry Leaders Recognizing the Trend:**

The growing popularity of quartz is evident in the recognition of companies like Wilsonart LLC, which won Kitchen & Bath Business (KBB) magazine’s Readers’ Choice Awards for the second consecutive year as the top kitchen countertop brand.

**Overall, the countertop market is poised for significant growth in the coming years, driven by the increasing demand for durable, aesthetically pleasing, and low-maintenance surfaces. Quartz is emerging as the material of choice, fueled by its versatility and exceptional performance.**

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