Thu Jan 01 03:53:53 UTC 2026: Okay, here’s a summary and a rewritten news article based on the provided text:

Summary:

Donald Trump’s media company, Trump Media and Technology Group (TMTG), is further expanding into digital assets by distributing a new digital token to its shareholders. This move comes amid a more favorable climate for crypto businesses following Trump’s return to the White House. It follows the prior launch and crash of a meme coin called “$TRUMP”. The new token will operate on the Cronos blockchain. The announcement is made despite a downturn in crypto prices overall. Critics are raising concerns about potential conflicts of interest given Trump’s prior crypto ventures.

News Article:

Trump’s Media Group to Launch New Digital Token Amid Crypto Market Uncertainty

January 1, 2026, 9:23 AM IST – Trump Media and Technology Group (TMTG), the company behind social media platform Truth Social, announced Wednesday that it will distribute a new digital token to its shareholders. This move intensifies the company’s engagement with digital assets, coinciding with a more supportive regulatory environment for cryptocurrencies under President Donald Trump’s administration. Shares of TMTG were up 5% in early trading following the announcement.

DJT shareholders will receive one new digital token for each share they hold, the company said. Details on the launch are expected later in 2026. The token is slated to operate on the Cronos blockchain.

This initiative marks another foray into the crypto world for the Trump family, following the launch of a meme coin called $TRUMP days before Trump’s inauguration. The company’s new token will operate on the Cronos blockchain.

Critics have raised concerns about potential conflicts of interest, given Trump’s pledge to make the U.S. the “crypto capital of the planet” and his family’s involvement in various crypto ventures. The White House has dismissed these concerns, stating that Trump’s business interests are managed independently.

The launch of the token comes amidst a downturn in the broader cryptocurrency market, with Bitcoin down 6% this year and on track for its first annual loss since 2022. This pullback reflects a shift away from riskier assets by investors.

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