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Procter & Gamble Exceeds Expectations in Q1, Beauty and Grooming Products Drive Growth

Cincinnati, OH – Procter & Gamble (P&G) reported a strong start to its fiscal year, exceeding analyst expectations for both earnings and revenue in its first quarter. The consumer goods giant announced Friday that net sales rose 3% to $22.39 billion, while organic sales, excluding impacts from acquisitions, divestitures, and currency fluctuations, increased 2%. Excluding certain items, P&G earned $1.99 per share.

The results were fueled by strong demand for P&G’s beauty and grooming products. The beauty division, featuring brands like Olay and SK-II, saw a volume increase of 4% and an overall sales jump of 6%. The grooming business, home to Gillette and Venus, also contributed with a 1% volume increase and a 5% sales gain.

While the overall picture was positive, P&G noted that volume was flat compared to the previous year. Some divisions, including healthcare and fabric and home care, experienced a volume decline of 2%, signaling continued pressure from cost-conscious consumers. The baby, feminine and family care segment reported flat volume for the quarter. That division includes brands like Pampers and Tampax.

Despite facing headwinds from tariffs, cost inflation, and a challenging global environment, as described by CEO Jon Moeller, P&G reiterated its full-year sales and earnings forecast.

Investors reacted positively to the news, sending P&G shares up 3% in premarket trading. The company’s performance suggests that even amidst inflationary pressures, strong brands and targeted product categories can still drive growth.

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