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Thu Apr 03 22:50:00 UTC 2025: ## John Cena’s Sun Safety Message: From Skin Cancer Scare to Sunscreen Spokesperson
**NEW YORK, NY** – WWE Superstar and actor John Cena is lending his star power to a new sun safety campaign, revealing a personal battle with skin cancer that spurred his advocacy. In a recent interview with PEOPLE, Cena shared how years of neglecting sunscreen led to the removal of cancerous spots from his chest and shoulder.
“I grew up near the beach, never wore sunscreen,” Cena confessed, attributing his past behavior to a combination of youthful ignorance and a busy childhood. Even after moving to Florida and embracing the sun, he continued the habit. “It caught up with me,” he admitted.
The experience was a turning point. Cena now champions sun protection, partnering with Neutrogena for their “Sunscreen You Can’t See” campaign, promoting their Ultra Sheer Mineral Face Liquid Sunscreen. The campaign cleverly plays on Cena’s “You Can’t See Me” catchphrase, highlighting the sunscreen’s invisible finish.
While the partnership initially focused on the product’s lightweight formula, Cena decided to share his personal story, emphasizing the importance of sun protection. He encourages everyone to prioritize sun safety, describing the experience of discovering and treating the cancerous spots as a wake-up call. His advice is simple: “Just get out of your own way,” and apply sunscreen daily, just as one would brush their teeth.
Cena’s message resonates with his massive global fanbase, proving that even unlikely spokespeople can effect positive change. He hopes to reach a wider audience, using his platform to educate and encourage consistent sun protection. The former wrestler now prioritizes self-care, advocating for proactive skincare as part of a healthy lifestyle.