Thu Mar 20 04:30:00 UTC 2025: ## Yahoo Updates Cookie and Data Policy, Offers Users More Control

**Sunnyvale, CA –** Yahoo announced today an update to its cookie and data usage policy, giving users greater control over how their personal information is handled. The company, which includes the Yahoo and AOL brands, as well as Yahoo Advertising, stated that it uses cookies and personal data for various purposes, including targeted advertising.

Users are now presented with the option to “Reject all” cookies and data usage for non-essential purposes, or to “Manage privacy settings” for more granular control. Yahoo emphasizes that users can review and change their preferences at any time through links accessible on all Yahoo and AOL sites and apps.

The company encourages users to review its updated privacy and cookie policies for a complete understanding of its data practices.

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