Fri Mar 07 11:41:15 UTC 2025: ## Tamil Nadu’s Thirubuvanam Silk Weavers Launch Fortnight-Long Sale Festival
**THANJAVUR, March 7, 2025** – The Thirubuvanam Silk Handloom Weavers Co-operative (THICO) Production and Sale Society Ltd. launched its annual Pattu Thiruvizha, a two-week-long silk saree sale festival, on Friday. The festival, running until March 21st, offers customers the unique opportunity to exchange their old silk sarees for new ones. THICO aims to reach its sales target of ₹54 crore for the 2024-25 fiscal year through this event.