Thu Mar 06 21:50:00 UTC 2025: **FDIC Extends Deadline for New Digital Logo and Advertising Requirements**
**New York, NY** – Financial institutions insured by the Federal Deposit Insurance Corporation (FDIC) will have until March 1, 2026 to comply with new digital signage and advertising requirements, the FDIC announced. The original deadline was May 1, 2025. The extension allows the FDIC time to propose adjustments to the rule.
The updated regulations mandate that institutions display a new FDIC digital logo (a black and navy blue logo) on their websites, mobile apps, and deposit-accepting ATMs. The traditional FDIC gold and black logo remains unchanged. The digital logo must be prominently displayed on homepages, landing pages, login pages, and pages where deposit transactions occur. Institutions may use white lettering if the navy blue and black logo is illegible against the background.
In addition to the new logo, financial institutions must include the phrase “FDIC-insured” in all advertisements promoting deposit products. This applies to advertisements across all media, including social media.
The changes aim to enhance customer awareness of FDIC deposit insurance across all banking channels. While these updates affect how institutions present information, they do not alter the actual deposit transaction process for customers.
For detailed information and resources on implementing these changes, visit FDIC.gov. The FDIC provides a Q&A and the final rule itself on their website. Institutions needing the official digital signage can contact the FDIC via email at [email protected]
This extension provides financial institutions with additional time to prepare for the upcoming changes and encourages them to consult the updated resources available on the FDIC website.
First Piper 