Wed Feb 19 18:06:01 UTC 2025: ## Startup Singam Launches “ValueCorn” Initiative to Promote Sustainable Entrepreneurship
**CHENNAI, February 19, 2025** – Startup Singam, a popular startup reality show, announced the launch of ValueCorn, a new initiative aimed at encouraging entrepreneurs to prioritize long-term value creation over rapid growth and high valuations. The initiative, announced Wednesday, seeks to foster a culture of sustainable business practices that benefit customers, employees, and society.
Kumar Vembu, Founder of Mudhal Partners & GO Frugal Technologies and Co-Founder of ZOHO, emphasized the importance of shifting focus from the pursuit of becoming a “unicorn” to building businesses with genuine societal impact. He stated that ValueCorn aims to guide entrepreneurs towards creating businesses that are both financially successful and contribute meaningfully to the world.
Balachandar, Co-founder of Startup Singam, added that ValueCorn represents more than just support for startups; it’s a cultivation of a culture centered on value creation, innovation, responsibility, and the celebration of responsible entrepreneurship. The initiative marks a significant step towards promoting sustainable and impactful business practices within the startup ecosystem.
First Piper 