Sat Nov 02 05:10:00 UTC 2024: ## Call of Duty: Black Ops 6 Shatters Franchise Records with Record-Breaking Launch

**Redmond, WA – October 26, 2023** – Call of Duty: Black Ops 6, the latest installment in the iconic franchise, has smashed opening day and weekend launch records, according to Microsoft Gaming. The game, released on October 25th, saw the highest number of players, hours played, and total matches compared to any previous Call of Duty title during its initial three-day launch window.

While specific numbers were not disclosed, Microsoft confirmed that Black Ops 6 achieved the biggest Call of Duty launch ever, surpassing previous records. The game’s success is attributed to its availability on Xbox, PlayStation, and PC, as well as its inclusion in Xbox Game Pass, a strategy aimed at boosting Microsoft’s subscription service revenue.

“Last week’s launch of Black Ops 6 was the biggest Call of Duty release ever, setting a record for day one players, as well as Game Pass subscriber adds on launch day,” said Microsoft CEO Satya Nadella during the company’s earnings call. “Unit sales on PlayStation and Steam were also up over 60 percent year-over-year.”

Activision’s heavy marketing campaign across social media, TV, and live experiences further fueled the game’s popularity, drawing in a large player base. “Thank you to our players around the world for making Black Ops 6 the biggest Call of Duty launch ever,” said Call of Duty general manager Matt Cox. “This is only the beginning. Nuketown is only days away and Season 1 is right around the corner.”

Set in an alternate 1991, Black Ops 6 follows the story of rogue operatives Troy Marshall and Frank Woods as they hunt down Pantheon, a mysterious group that has infiltrated the CIA. The game also features the highly anticipated return of the fan-favorite “Round-Based Zombies” mode. With its record-breaking launch and exciting future content planned, Call of Duty: Black Ops 6 is poised to continue its dominance in the gaming world.

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