Tue Sep 17 06:19:59 UTC 2024: ## TVS Apache RR 310 Gets a Performance Boost, but Stock Takes a Hit
**Chennai, September 17, 2024:** TVS Motor Company unveiled an upgraded version of its flagship motorcycle, the Apache RR 310, on September 16th. The new model boasts a 38 PS power output, aerodynamic winglets, cruise control, and a tyre pressure monitoring system. Available in two variants and three customization options, the bike is priced between ₹2.75 lakh and ₹2.97 lakh ex-showroom.
Despite the launch, TVS Motor’s stock dipped 1.53 percent to ₹2,798.20 on September 17th. The company claims the new Apache RR 310 is inspired by its Asia Road Racing Championship machine, which achieved a record top speed of 215.9 kmph. It highlights the bike’s racing pedigree and technological advancements, including a bi-directional quick-shifter and race-tuned dynamic stability control.
TVS Motor aims to solidify its position in the super-premium sports motorcycle segment with this launch.