Tue Sep 17 06:35:03 UTC 2024: ## Prime Video Orders Indian Version of Emmy-Winning Reality Show “The Traitors”
**MUMBAI, INDIA -** Amazon Prime Video has announced its latest unscripted venture, a Hindi-language adaptation of the global phenomenon, “The Traitors.” The popular psychological reality format, originating in the Netherlands, will see its Indian debut with production already underway.
The show, created by All3Media’s IDTV, has already been commissioned in over 25 markets, including the UK and US, where it recently achieved a significant milestone. The US adaptation, hosted by Alan Cumming, won the Primetime Emmy for Outstanding Reality Competition Program, marking the first time Peacock has won the prestigious award for an original series.
The Indian adaptation of “The Traitors” will be produced by BBC Studios India Productions and hosted by renowned filmmaker and TV personality, Karan Johar. The format features 20 contestants battling for a cash prize in a game of truth and deception. The “faithfuls” must decipher the “traitors” hidden within the group, adding layers of suspense and strategic gameplay.
“Unscripted content continues to be a key focus for us at Prime Video,” said Nikhil Madhok, Head of Originals for Prime Video India. “We have witnessed an exponential growth in the consumption and appreciation for our unscripted original library, and “The Traitors” perfectly aligns with our strategy of offering diverse and compelling entertainment.”
“The Traitors” is distributed by All3Media International, and its Indian adaptation is expected to bring a fresh and engaging take on the format, appealing to the vast Indian audience.
First Piper 