Sun Sep 15 03:34:14 UTC 2024: ## UST Unveils Retail GenAI Platform to Revolutionize Retail Operations

**London, UK:** Leading digital transformation solutions company UST has launched the “UST Retail GenAI platform,” designed to leverage the power of Generative AI to transform retail operations. The platform was inaugurated by Steve Rempel, Senior Vice-President and International Chief Information Officer at Walgreens Boots Alliance, at the London Innovation Lab.

The platform, developed by UST’s technology and industry experts, combines established business models with key GenAI capabilities such as search, summarization, automation, and creation. It aims to provide larger business teams with an out-of-the-box experience for scenarios benefiting from GenAI-led investments.

Krishna Sudheendra, CEO of UST, highlighted the company’s commitment to championing the adoption of Generative AI, including an in-house program to train 25,000 employees. He cited research indicating the potential of AI to unlock $400-$660 billion in economic value for the retail industry.

The UST Retail GenAI platform allows retailers to safely and swiftly pilot GenAI-driven solutions, test various scenarios and outcomes, accelerate innovation, and optimize operations. It also includes scenario cards that integrate enterprise know-how to address specific challenges and help retailers conceptualize and plan AI strategies.

“While AI is already transforming retail operations, we still need to unlock its full potential,” said Sudheendra. “The UST Retail GenAI Platform offers a structured approach for exploring generative AI scenarios, marking a milestone in our mission to revolutionize retail operations through the power of generative AI.”

UST has partnered with six of the world’s top 10 retailers, demonstrating its commitment to transforming their businesses. The company believes this platform will be a key driver in scaling the adoption of GenAI-led ways of working within the retail sector.

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