
Sun Mar 08 02:41:48 UTC 2026: ### “Meri Zindagi Hai Tu” Shifts to Weekly Slot Amidst Ratings Fluctuations and Ramzan Scheduling
The Story:
The popular Pakistani drama series, Meri Zindagi Hai Tu, starring Hania Aamir and Bilal Abbas, is undergoing a significant scheduling change. After speculation about its discontinuation, Episode 32 premiered, revealing that the show will now air only once a week, on Saturdays, instead of its previous Wednesday and Saturday slots during Ramzan. Producers have cited scheduling concerns around Ramzan as the primary reason, but some observers suggest it’s also a strategic move to manage ratings and avoid a finale during the holy month, as well as to potentially boost viewership for the Hania Aamir-Bilal Abbas show.
Key Points:
- Meri Zindagi Hai Tu will now air only on Saturdays, moving from its previous Wednesday and Saturday schedule.
- Episode 32 premiered on Saturday, and was available on ARY Digital’s YouTube channel and other platforms like Top Pakistani Drama and Dailymotion.
- The show’s producers say the change is partially to avoid airing the finale during Ramzan.
- The show’s ratings had slipped from 15 TRP to 5.4 TRP.
- The scheduling change was partially motivated by the precedent of Aye Ishq Junoon experiencing low ratings when its finale aired late at night during Ramzan.
- The series, which premiered in November 2025, focuses on the love story of Ayra and Kaamyar.
Key Takeaways:
- Pakistani television scheduling is significantly impacted by the month of Ramzan, requiring strategic adjustments to programming.
- Ratings play a crucial role in Pakistani television scheduling decisions.
- Digital platforms are increasingly important for accessing Pakistani dramas, especially for international audiences like those in India.
- Fan engagement and speculation can significantly influence production decisions, as seen by the makers clarifying the schedule to quell “banned” rumors.