
Thu Feb 12 04:50:00 UTC 2026: ### Sivaji and Laya’s Crime Comedy “Sampradayini Suppini Suddapoosani” Opts for Theatrical Release After OTT Delay
The Story:
The ETV Original film “Sampradayini Suppini Suddapoosani,” starring Sivaji and Laya, which was initially slated for an OTT premiere, will now hit theaters on March 6, 2026. The decision stems from the team’s belief that the crime comedy genre is better suited for a cinematic experience. Vamsi Nandipati and Bunny Vas, known for their promotional strategies for small films, will handle the film’s release, hoping to replicate the success they achieved with “Raju Weds Rambai” and “Eesha.”
Key Points:
- “Sampradayini Suppini Suddapoosani,” starring Sivaji and Laya, will be released theatrically on March 6, 2026.
- The film was originally intended for an OTT release.
- Vamsi Nandipati and Bunny Vas are the distributors.
- The film is produced by Sivaji Sontineni and directed by Sudheer Sriram.
- The film features Master Rohan, Ali Dhanraj, Prince, Jabardasth Emmanuel, and Raj Tirandasu.
Key Takeaways:
- The decision to switch from OTT to theatrical release reflects a strategic assessment of the film’s genre and target audience.
- The involvement of Vamsi Nandipati and Bunny Vas suggests a focus on innovative promotional strategies to maximize the film’s reach.
- Small films are increasingly relying on theatrical release to gain visibility.