
Thu Feb 05 22:50:00 UTC 2026: # LA Bowl Shuts Down After Five Years
INGLEWOOD, Calif. – The LA Bowl, established in 2020 as a showcase for the multibillion-dollar arena complex built by Los Angeles Rams owner Stan Kroenke, is ceasing operations after only five years. The announcement was made via social media on Thursday. The bowl game’s debut was delayed until 2021 due to the COVID-19 pandemic.
The LA Bowl struggled to maintain consistent sponsorship during its brief existence, cycling through multiple naming-rights sponsors. Comedian Jimmy Kimmel was the inaugural title sponsor in 2021, and former NFL tight end Rob Gronkowski “hosted” the past three editions. The Mountain West champion participated in four of the five games, facing teams with Pac-12 ties. Washington won the final LA Bowl on Dec. 13, defeating Boise State 38-10.
- The LA Bowl was established in 2020 but began play in 2021 due to COVID-19.
- The bowl game lasted only five years.
- Jimmy Kimmel was the initial title sponsor.
- Rob Gronkowski served as host for the last three games.
- The Mountain West champion played in four of the five games.
- Washington won the final game against Boise State on Dec. 13, with a score of 38-10.
Critical Analysis:
The related historical context suggests the LA Bowl’s ending occurred around February 5, 2026. The provided related events do not provide any direct evidence as to WHY the LA Bowl closed.
Key Takeaways:
- The LA Bowl failed to establish long-term viability despite its initial promise.
- The instability of sponsorship likely contributed to the game’s demise.
- The game’s short lifespan raises questions about the long-term sustainability of new bowl games in a crowded market.