Thu Dec 18 14:18:06 UTC 2025: Summary:

The Sabarimala Ayyappa temple has seen a significant increase in revenue and pilgrim inflow this year. Income has reached ₹210 crore, with ₹106 crore coming from the sale of ‘aravana’. The total number of devotees who have had darshan of Lord Ayyappa is around 2.8 million. Trekking routes have seen increased traffic, necessitating police and Forest department monitoring. A joint inspection was conducted on the Pullumedu forest trail after an incident involving elephants. Aravana sales are robust, and production has been increased. Logistical issues regarding “annadanam” are being addressed. Spot bookings will continue with flexibility based on pilgrim inflow. The Travancore Devaswom Board (TDB) is working on a technology master plan to use AI and GPS for better crowd management.

News Article:

Sabarimala Temple Sees Record Revenue, Pilgrim Numbers Soar

PATHANAMTHITTA, Dec. 18, 2025 – The Sabarimala Ayyappa temple is experiencing a surge in both revenue and pilgrim numbers this year, according to the Travancore Devaswom Board (TDB). As of today, the temple has amassed ₹210 crore in income, with ₹106 crore generated from the sale of the popular ‘aravana’ sweet offering.

“We’ve seen a significant increase in revenue compared to previous years,” said K. Jayakumar, president of the TDB. “The devotion and turnout have been remarkable.”

Over 2.8 million devotees have visited the temple since the pilgrimage season began on November 16th. The increased traffic on forest trekking routes has prompted closer monitoring by police and the Forest department. Following an incident where elephants damaged a Forest department check-post, a thorough inspection of the Pullumedu forest trail was conducted to ensure pilgrim safety.

The temple is managing high demand for aravana, with daily sales averaging 450,000 tins. Production has been ramped up to maintain a reserve stock of over 1 million tins.

The TDB is also focusing on improving pilgrim experience through technological advancements. A new master plan incorporates AI and GPS-based systems to estimate travel and waiting times, aiming for smoother crowd management.

“We are committed to leveraging technology to enhance the pilgrimage experience for all devotees,” added Mr. Jayakumar.

The Sabarimala temple will close on December 27th following the mandala puja and reopen after three days.

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