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Headline: Romance Blooms at the Box Office? ‘Ek Deewane Ki Deewaniyat’ Eyes Promising Start Despite Clash with ‘Thamma’
Mumbai, October 20 – Harshvardhan Rane and Sonam Bajwa’s romantic drama, “Ek Deewane Ki Deewaniyat,” is set to release tomorrow, October 21st, facing a major box office clash with the highly anticipated Ayushmann Khurrana and Rashmika Mandanna starrer, “Thamma.” Despite the competition, industry analysts are optimistic about the film’s potential, citing a strong audience for Bollywood romantic dramas.
Following the surprising success of “Sanam Teri Kasam” (re-release) and “Saiyaara” earlier this year, “Ek Deewane Ki Deewaniyat” is poised to tap into the Gen Z and young adult demographic. The film’s trailer and music have resonated well with this target audience, generating buzz and momentum ahead of its release.
While “Thamma” has secured a significant portion of cinema screens, “Ek Deewane Ki Deewaniyat” has still managed to secure over 5300+ screens across India. Considering it was not a heavily hyped movie, this is considered a strong showing.
The Diwali festive mood is expected to work in the film’s favor, especially in smaller cities where romantic dramas often thrive.
Early predictions suggest “Ek Deewane Ki Deewaniyat” could earn between ₹6-8 crore net on its opening day. Strong word-of-mouth could push it even higher.
Stay tuned to Koimoi for further box office updates.