Sat Sep 20 09:10:00 UTC 2025: **Summary:**
The BMW Group is sponsoring the Berlin Marathon for the 14th time. Around 80,000 athletes from 160 nations will participate. The new fully electric BMW iX3, the first model of the “Neue Klasse,” will serve as the lead vehicle. The Neue Klasse represents a significant technological leap for BMW in electric mobility, digitalization, and sustainability. BMW is providing 65 vehicles, including electric cars and motorcycles, to support the marathon’s operations.
**News Article:**
**BMW Leads the Charge at Berlin Marathon with New Electric iX3**
**Berlin, Germany** – The BMW Group is once again the title partner of the Berlin Marathon, marking its 14th year sponsoring Germany’s largest marathon event. Approximately 80,000 athletes from around 160 nations will gather in Berlin this weekend for the internationally renowned race.
This year’s marathon will feature the debut of the new, fully electric BMW iX3 as the lead vehicle. The iX3 is the first model of BMW’s “Neue Klasse” (New Class), representing a significant step forward in the automaker’s electric vehicle technology.
“It is no coincidence that we chose the BMW BERLIN-MARATHON 2025, where endurance is particularly important, for this premiere. There could be no more suitable sporting event for the first ‘race’ of the new BMW iX3,” says Christian Ach, Head of BMW Germany.
The “Neue Klasse” represents a redefinition of the BMW brand, signaling its commitment to electric mobility, advanced digitalization, and sustainability. The new iX3 boasts a range of up to 805 kilometers and can recharge up to 372 kilometers in just ten minutes.
Beyond the iX3, BMW is providing 65 vehicles to support the marathon, including various fully electric models and motorcycles produced at its Berlin plant.
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