Wed Sep 17 13:48:44 UTC 2025: Okay, here’s a news article summarizing the provided text, focusing on the TikTok angle and presenting it from an Indian perspective (as if written for The Hindu).

**The Hindu: Tech & Global Affairs**

**TikTok Ban Delayed Again as US-China Talks Seek Ownership Shift; Viral Edge Fades?**

**New Delhi – September 17, 2025, 07:18 PM IST** – Former U.S. President Donald Trump, despite no longer being in office, has again pushed back the deadline for the TikTok ban in the United States, now set for December 16th. This extension comes as US and Chinese representatives have reportedly reached a “basic framework consensus” aimed at transferring TikTok’s American assets to U.S. ownership.

The ongoing saga surrounding the popular video-sharing platform remains a point of interest globally, including in India, where TikTok was banned in 2020 amid rising geopolitical tensions with China. While the motivations behind the U.S.’s continued scrutiny of TikTok mirror some of India’s initial concerns about data security and potential national security risks, the approach has differed significantly.

However, even with the possibility of a U.S.-led ownership shift, questions are being raised about TikTok’s long-term viability. Some analysts suggest that the platform’s once-unstoppable viral appeal may be waning, potentially diminishing its value regardless of who ultimately controls it.

“While a U.S. takeover might resolve some security concerns, it doesn’t guarantee TikTok’s continued dominance,” says tech analyst Arushi Sharma. “The social media landscape is constantly evolving, and TikTok has already lost market share. The window to capitalise on its initial success may have closed.”

The delay and ongoing negotiations highlight the complex interplay of technology, geopolitics, and business on the world stage. Whether a U.S.-owned TikTok can regain its former glory remains to be seen, but the episode serves as a potent reminder of the challenges and opportunities facing digital platforms in an increasingly fragmented global landscape.

**About The Hindu’s Coverage**

This article is brought to you by The Hindu’s dedicated news sections: *The View From India* providing a perspective on World Affairs from an Indian point of view, and *Today’s Cache* which delivers the top technology stories of the day.

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