Sun Sep 14 08:30:00 UTC 2025: Here’s a summarized version of the text and a rewritten news article:
**Summary:**
* “Demon Slayer: Kimetsu no Yaiba – Infinity Castle” is exceeding box office expectations, potentially becoming Sony/Crunchyroll’s biggest opening ever.
* It’s predicted to make between $56M-$70M during its opening weekend.
* The movie’s success is attributed to a devoted fan base and strategic marketing, spending less on advertising than its competitors.
* “Conjuring: Last Rites” and “Downton Abbey: The Grand Finale” are also performing well, with “Long Walk” opening slower.
* “Spinal Tap II: The End Continues” is underperforming.
**News Article:**
**’Demon Slayer: Infinity Castle’ Slices Through Box Office Records, Set for Massive Opening Weekend**
Hollywood, CA – “Demon Slayer: Kimetsu no Yaiba – Infinity Castle” is poised for a record-breaking opening weekend, exceeding expectations and potentially becoming Sony/Crunchyroll’s biggest launch to date. After a $33 million Friday, box office analysts predict the anime film could gross between $56 million and $70 million by Sunday night.
The film’s success is fueled by a dedicated fan base. “Infinity Castle” has garnered an “A” CinemaScore. Sony, with Crunchyroll, spent only $74k on linear advertising, reaching 17M TV ad impressions.
Other films performing well include “Conjuring: Last Rites” and “Downton Abbey: The Grand Finale,” while “The Long Walk” is projected to perform lower than initially predicted. “Spinal Tap II: The End Continues” is struggling to find an audience.
Overall, this weekend is projected to be a strong one for the box office, exceeding pre-pandemic numbers. The market is currently coming in around $147M for all movies, +57% of the same frame a year ago.