Sat Jul 05 01:10:00 UTC 2025: Here’s a summarized news article based on the provided text:
**Mahindra Launches XUV 3XO in Australia, Aiming for Top-15 Automaker Status**
**Melbourne, Australia** – Indian automaker Mahindra has officially entered the Australian city SUV market with the launch of the XUV 3XO, unveiled at the Melbourne Motor Show. This move signals Mahindra’s ambition to become a top-15 car manufacturer by the end of the decade. The XUV 3XO, already available in India, is positioned as an affordable option for young families and couples, offering a distinct alternative to the growing number of Chinese models.
Available in two variants, the AX5L (from $23,490 drive-away for a limited time) and the AX7L (from $26,490 drive-away for a limited time), both are powered by a 1.2-litre three-cylinder turbo-petrol engine. Key features include a 10.25-inch infotainment screen, wireless Apple CarPlay and Android Auto, and a range of safety technologies. The higher-spec AX7L adds premium features such as a panoramic sunroof and Harman Kardon sound system.
Early reviews highlight the car’s comfortable ride, ample space for its target demographic, and competitive fuel economy (bettering the 6.5L/100km manufacturer’s claim). However, the XUV 3XO’s ANCAP safety rating is currently unrated, a factor which may impact popularity. While the car is well-equipped with ADAS features, it lacks some features necessary for a 5-star rating.
The XUV 3XO enters a competitive market segment, going up against rivals like the Chery Tiggo 4, Hyundai Venue, and Kia Stonic. Mahindra’s seven-year/150,000km warranty is good, but not class-leading.
Despite these challenges, the XUV 3XO represents a significant step for Mahindra as it seeks to establish itself as a major player in the Australian automotive market.
First Piper 