Sun Apr 27 09:00:00 UTC 2025: ## Xcel Energy Center to Get New Name After 25-Year Partnership
**St. Paul, MN** – After a quarter-century partnership, the Xcel Energy Center, home of the Minnesota Wild and Minnesota Frost, will be getting a new name. The current naming rights agreement with Xcel Energy concludes this summer. While the energy company will no longer hold naming rights, they will remain a significant community partner of the Wild, launching a new “Community Power Play” initiative.
This program will focus on expanding access to hockey for all, providing grants to youth hockey organizations, upgrading local facilities, offering financial assistance to young athletes, and supplying equipment. Xcel Energy President Bob Frenzel stated that this marks a new chapter in their relationship with the Wild, emphasizing their commitment to the community and the growth of hockey in the state.
Minnesota Wild owner Craig Leipold expressed gratitude for Xcel Energy’s long-standing support, highlighting their continued collaboration on community projects. The new arena naming rights partner is expected to be announced before the start of the 2025-26 NHL season.
The news has generated mixed reactions among fans and students. Some express nostalgia for the familiar name, while others anticipate the change and speculate on potential new sponsors, with suggestions ranging from Target to Best Buy and even more whimsical choices like “Totino’s Pizza Rolls Arena.” The ultimate choice remains unknown, sparking considerable discussion and anticipation.
First Piper 