Sat Mar 22 03:10:00 UTC 2025: **SOCIAL Brings the Stadium Vibe Home with #DoosraStadium Cricket Experience**
MUMBAI – Popular urban hangout SOCIAL is kicking off its #DoosraStadium initiative, transforming its venues nationwide into immersive cricket-watching hubs. Running from March 2024 to May 2025, the experience includes large-screen match screenings, team-themed décor, and a special menu designed for group sharing.
Partnering with FanCode, SOCIAL will offer merchandise giveaways and interactive activities such as trivia contests. The food menu features shared platters like the Abra Kebab Ra and Achmed’s Mezze Platter, alongside themed cocktails such as the “Helicopter” Mojito and “Cover Drive” Bacardi Gold Mojito. Beer buckets and a “win your next beer” promotion are also available.
Divya Aggarwal, Chief Growth Officer at Impresario Entertainment & Hospitality, stated that SOCIAL aims to recreate the electric atmosphere of a stadium, enhancing the shared experience of watching cricket with friends. The #DoosraStadium experience will be available across SOCIAL outlets in major Indian cities.