Tue Feb 04 05:00:00 UTC 2025: **FOR IMMEDIATE RELEASE**

**”The White Lotus” Season 3 Premiere Sparks Wave of Luxury Collaborations**

**[City, State] – [Date]** – The highly anticipated third season of HBO’s “The White Lotus” is not only bringing the drama, but also a luxurious wave of brand collaborations. Capitalizing on the show’s new Thailand setting and opulent aesthetic, numerous fashion, beauty, home, and food and beverage brands are releasing limited-edition products timed to the premiere on February 16th.

Leading the charge are Bloomingdale’s (with a 34-piece Aqua collection launching February 3rd), and Banana Republic (releasing a beachwear collection in March). Already available are collaborations with Abercrombie & Fitch (offering sweaters, T-shirts, and hats), and a “White Lotus Official Cocktail Collection” guide. Other confirmed partnerships include:

* **Travel & Lifestyle:** Away luggage (February 11th), Brunch footwear (February 16th), and Camilla luxury clothing (February 18th).
* **Apparel:** Fair Harbor swimwear (February 20th), and Diff Eyewear sunglasses (February 11th).
* **Footwear:** Roccamore shoes (February 16th).
* **Beauty:** Supergoop! sun care (February 3rd) and Kiehl’s travel set (March 3rd).
* **Home & Decor:** Nest New York candles (February 3rd) and CB2 home goods (date unannounced).
* **Food & Beverage:** Compartés chocolates (February 3rd), and a Ketel One and Tanqueray cocktail kit (pre-orders February 13th).

Robert Oberschelp, Head of Global Consumer Products at Warner Bros. Discovery, stated that the collaborations aim to give fans a unique way to engage with the show, offering “more than just merchandise—they give fans a unique opportunity to express their passion and escape to the luxurious world of The White Lotus.”

The “White Lotus” Season 3 premiere airs Sunday, February 16th at 9 p.m. ET/PT on HBO and will stream on Max. Many of the collaborative products are available for purchase online now, with others launching throughout February and March.

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