Sun Jan 26 04:00:00 UTC 2025: ## Suns Star Booker’s Hilarious ‘Forrest Gump’ Shoe Ad Goes Viral

**Phoenix, AZ** – Phoenix Suns shooting guard Devin Booker has released a new advertisement for his Nike Book 1s, and it’s generating significant buzz. The ad, released Friday on Booker’s Instagram and featuring a new “Forrest Gump” themed colorway, sees Booker seamlessly integrated into scenes from the classic film, complete with a surprisingly accurate Gump impersonation.

Booker’s voiceover, mimicking Tom Hanks’ iconic Southern drawl, narrates the ad, which re-enacts several key moments from the movie. One scene shows Booker receiving a pair of his own shoes from Jenny (played by Robin Wright in the film). The ad culminates with Booker, sporting Gump’s signature beard and shirt, completing a cross-country run ending in Monument Valley, Arizona.

The low-cut, red and white “Forrest Gump” edition is the latest colorway in Booker’s Book 1 line, inspired by the original Nike Cortez. This is Booker’s second official Nike ad for the shoe, following a television spot in April 2024.

The ad has been met with widespread praise, with teammate Royce O’Neale calling it “hilarious” despite playfully teasing Booker’s voice acting. Fans have also taken to social media to express their enthusiasm.

Adding to the excitement, Booker engaged in a unique marketing campaign, hiding several autographed pairs of the new shoes across Phoenix as part of an Easter egg hunt. He’s previously employed this tactic, hiding shoes in Sedona and even at a pedestrian signal during All-Star Weekend. Booker stated that this hands-on approach allows for a more engaging grassroots marketing campaign and connects him with fans. He believes that the thrill of the hunt creates a shared experience, benefiting both the community and his brand.

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