Thu Jan 02 07:50:00 UTC 2025: ## Mahesh Babu Breaks Tradition, Attends SSMB29 Launch
**Hyderabad, January 2, 2025** – Superstar Mahesh Babu surprised fans today by attending the launch of his highly anticipated film with S.S. Rajamouli, tentatively titled SSMB29. This marks a departure from Babu’s usual practice of not attending his own film launches, making this a bold move interpreted by many as a show of confidence in the project.
The film’s formal launch ceremony took place at an aluminum factory in Hyderabad. This location holds significance as part of the filming for Rajamouli’s *RRR* took place there, and Rajamouli reportedly maintains an office at the facility. The choice suggests that significant portions of SSMB29 will also be filmed at this location. Sources indicate that pre-production work has been underway at the factory for nearly a year.
The first shooting schedule for SSMB29 is planned in Africa. Rajamouli recently conducted a location recce in Kenya’s Amboseli National Park, accompanied by his son, S.S. Karthikeya. Filming is expected to take place in Kenya and potentially other locations in South Africa.
K.L. Narayana is producing the pan-world film under the Durg Arts banner. The film’s official title and release date are yet to be announced. However, the enthusiastic launch, with Mahesh Babu’s unexpected presence, has generated considerable excitement among fans and industry insiders alike.