
Sat Nov 23 09:55:55 UTC 2024: ## Musk Hints at MSNBC Purchase After Trump Jr. Suggestion
**New York, NY** – Elon Musk has sparked speculation about a potential acquisition of MSNBC after a playful exchange with Donald Trump Jr. on social media. Trump Jr., referencing a report suggesting Comcast was considering selling the left-leaning cable news network, tweeted to Musk: “Hey Elon Musk I have the funniest idea ever!!!” Musk responded simply: “How much does it cost?”— echoing his famous pre-Twitter acquisition query.
Musk’s subsequent tweets fueled the speculation. He added that the “most entertaining outcome, especially if ironic, is most likely,” and later mused, “Maybe I should show up there with a sink.” The latter comment is a reference to Musk’s infamous sink-related antics at Twitter’s (now X’s) headquarters. Podcast host Joe Rogan also joined the online conversation.
The possibility of a Musk-MSNBC merger comes amid declining ratings for the network. Comcast recently announced plans to spin off MSNBC, along with several other cable channels (E!, CNBC, USA, Oxygen, SYFY, and the Golf Channel), into a separate publicly traded company. This restructuring, according to Comcast chairman and CEO Brian L. Roberts, is aimed at focusing on core assets like NBC and Bravo and setting the spun-off channels “up for future growth.”
The *New York Times* reported that MSNBC’s viewership has significantly dropped since Donald Trump’s presidential victory. A subsequent meeting between MSNBC’s “Morning Joe” hosts, Joe Scarborough and Mika Brzezinski, and Trump at Mar-a-Lago further impacted ratings.
Musk’s past acquisition of Twitter (now X) for $44 billion in 2022 dramatically altered the platform’s landscape. His initial actions, including significant staff cuts and the reinstatement of Trump’s account, led to a shift from a largely left-leaning platform to one perceived as more welcoming to right-wing voices. While advertisers initially fled, Musk claims they have largely returned since Trump’s election win. This acquisition and subsequent changes have occurred against a backdrop of Musk’s pursuit of “free speech” and Trump’s consistent criticism of what he terms “partisan” media outlets like MSNBC.