Mon Sep 23 17:41:31 UTC 2024: ## Language Programs Seek Strategies to Attract Students in an Ever-Changing World
**Philadelphia, PA** – The University of Pennsylvania’s Department of English is hosting a roundtable discussion to explore the best strategies for promoting language programs in a competitive educational landscape. The event, titled “The Ever-Evolving Marketing of Language Programs,” aims to bring together language program directors, coordinators, and instructors to discuss the value of different approaches in attracting students.
The roundtable acknowledges the diverse reasons students choose to learn languages, ranging from career advancement to personal enrichment. While some programs focus on practical applications through “language for specific purposes” courses, others emphasize the experiential learning opportunities offered through community engagement and study abroad. The value of language learning for developing critical thinking, empathy, and cross-cultural competence is also highlighted.
The roundtable aims to facilitate a lively discussion on finding strategies that best suit the unique needs of each language program. Participants are invited to share their successful approaches, ongoing strategies, and innovative ideas for communicating the relevance of language learning. The event encourages a collaborative environment where participants can learn from each other and explore new ways to reach students in a meaningful way.
Interested individuals are invited to submit proposals of no more than 300 words outlining their strategies and include a short biography (maximum 100 words) detailing their role in their respective language program. Proposals are accepted in English and can pertain to any world language.
First Piper 