
Mon Sep 23 21:39:29 UTC 2024: ## Bulova Unveils “America Telling Time” Documentary Celebrating 150 Years of Innovation
**New York City** – Bulova, the iconic American watchmaker, celebrated its rich history with the premiere of its new documentary, “America Telling Time: 150 Years of Bulova,” at the Paley Center for Media in New York City. The film, which is over a year in the making, takes viewers on a journey through Bulova’s fascinating past, highlighting its role in shaping American culture and technological advancement.
The documentary showcases Bulova’s involvement in landmark moments, including its contribution to early space missions, pioneering women’s wristwatches, advocating for equal rights and pay for women, and establishing the Joseph Bulova Watchmaking School for veterans.
“America Telling Time” also explores Bulova’s innovative marketing strategies, including being the first watch brand to advertise on radio and the first brand in any field to advertise on television. The iconic “America Runs on Bulova Time” campaign and its groundbreaking television commercials are featured prominently.
The film highlights Bulova’s long-standing connection to music and culture, including its sponsorship of the Frank Sinatra Show, the Beatles’ performances, and its current partnerships with Marc Anthony and Nile Rodgers.
“This documentary is more than just a celebration of Bulova’s history,” said [Insert quote from Bulova executive]. “It’s a story about innovation, perseverance, and the enduring power of American ingenuity.”
In anticipation of its 150th anniversary next year, Bulova has also unveiled new timepieces including the Lunar Pilot watch and the Rubiyat women’s collection.
The documentary, directed by Michael Culyba, will be showcased in several cities over the coming months. Bulova is also planning a series of events to celebrate its milestone anniversary.