Sun Sep 15 14:00:44 UTC 2024: ## Studio Underd0g Unveils New Chronograph Inspired by Salmon Skin

**Amsterdam, Netherlands** – Studio Underd0g, known for their playful and unique watch designs, has released a new limited edition chronograph, the 03Series Salm0n. This model is notable for its dial, which takes inspiration from the shimmering skin of a salmon, a departure from the traditional salmon-colored dials found in many luxury watches.

The 38.5mm stainless steel chronograph features a two-layered dial. The lower layer, inspired by the salmon’s filet, is radially brushed with a metallic finish. The upper layer mimics the salmon’s skin, with a coarse texture and a silvery dégradé shimmer. The watch is powered by a Swiss-made Sellita SW510 M MP b movement, a cam-operated monopusher chronograph caliber.

Despite its unique design, the 03Series Salm0n has drawn criticism for its price point of €1,800. Some critics argue that the price is too high for a watch with a Seagull movement, while others find the text on the dial, which includes the movement name, unnecessary and distracting.

Despite these critiques, the watch has garnered attention for its unique design and its limited availability. The 03Series Salm0n is only available for pre-order during a nine-hour window, opening on September 17th, 2024. The first 400 watches will be delivered in October 2024, with subsequent orders fulfilling in January 2025.

Studio Underd0g is known for their bold designs and limited edition releases. The 03Series Salm0n is no exception, offering a unique watch for those seeking something out of the ordinary. However, its price point may be a hurdle for some, particularly with numerous other established brands offering comparable chronographs in the same price range.

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